Why I do what I do

Tyre-Import GERMANY GmbH – Established 2008, rooted in global tyre expertise since 1991

My Way
In 1991, I started my journey in the international tyre business at one of Germany’s oldest and most highly respected tyre trading (Import&Export) companies in Hamburg. There, under the guidance of an experienced managing director who became my mentor, I learned all the essential skills needed to succeed in this challenging industry.

In 2008, I decided to walk my own path by founding my company  Tyre-Import GERMANY GmbH – as a woman in a male-dominated industry, driven by passion, courage, and a genuine love for what I do.

Of course, the road was not always easy. Hard and sometimes unfair competition never managed to bring me down. Even in difficult times, when tyres were rare and some market players tried to act dishonestly, I was able to identify and avoid them. Many hours of hard work – day and night, often unseen by others – laid the foundation for the success I enjoy today.

So why work with me?
Because I offer more than tyre trading:

• Over decades, I have built a global network that delivers the best opportunities and solutions for my clients – always reliable, always confidential, always tailored.

• I thrive on intercultural collaboration. Traveling, meeting people face to face, and coordinating loadings and shipments directly on site are a natural part of how I work.

• Trust, respect, and recognition form the foundation of my business relationships – and that is what both customers and suppliers have valued in me for many years.

• I built my company from the ground up and successfully navigated every market challenge – my partners feel that difference when they work with me.

And my network goes beyond tyres: from mining vehicles to dump trucks and heavy-duty trucks, I have successfully connected and completed deals across industries.

My Why is simple:
My true motivation has always been to connect people, markets, and opportunities across borders. I believe that respect and personal relationships are the foundation of every successful deal. What drives me is not just selling tyres, but creating solutions where others stop – and building long-term partnerships that are based on honesty, reliability, and mutual growth. This is why I love what I do: because every deal is more than business – it’s about people.

Today, I have turned it into a respected partner for customers and suppliers worldwide – a trusted global partner in OTR/Earthmover, Truck/Trailer/Bus tyres & AGRI tyres. Additionally, Passenger Car tyres (PCR/SUV) and Light Truck tyres (LTR) are available upon request.

Main brands:
Michelin, Bridgestone, Goodyear, Dunlop, Sava, Yokohama, Firestone, Continental, Pirelli, Fulda, Hankook, Kumho, Linglong/Crosswind, GRI and other globally well reputated brands.

Key customers:

• Mining Industry
• Construction Industry
• Heavy Equipment Dealers
• Tyre Dealers and Wholesalers
• OEMs
• Fleets
• Service Providers
• Tools & Equipment Suppliers

Markets: Worldwide.

My Mission:
I don’t just sell tyres. My mission is to meet customer needs by delivering QUALITY, RELIABILITY, and VALUE.